Hollywood Electrics is organizing a large team of electric Zero's to race the 2013 Pikes Peak Hill Climb.
Ted Rich, the owner of SBK Training, is no stranger to electric motorcycles or electric racing. He's been a development rider for Lightning Motorcycles, and had competed with the team in the 2011 TTXGP North America Championship at Miller Motorsports Park. Additionally he rode a Zero S at the 2012 TTXGP/e-Power at Laguna Seca.
The other AMA Pro racer in the group organized by Hollywood Electrics is Jeremiah Johnson. He will be riding a Zero S he personally owns, but with modifications by Hollywood Electrics.
What Hollywood Electrics is doing is supporting, in collaboration with Zero Motorcycles, a group of riders on production electric motorcycles manufactured by Zero. It is the first year the PPIHC has had a class for production electric motorcycles, and it expands the number of electric vehicles in the PPIHC over previous years.